Is the Rise of Deepfakes a Threat to Democracy

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The use of AI-generated deepfakes in political campaigns seems like a step too far in the world of politics. To open up the discussion, it provides politicians with a new tool to reach and engage with their constituents. Nonetheless, it poses a significant threat to democracy.

Proponents argue that deepfakes provide politicians with an innovative way to connect with people on social media platforms. They can be an effective way of getting people to focus on particular political issues and create awareness around them. For these supporters of deepfakes, politicians made it clear that each person needs to take responsibility for the information they consume and that the deepfakes enhance communication.

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However, this technology has serious implications by evolving from “fun” and “gags” into politics with increased efficacy and impact. Opponents are concerned that deepfakes blur the lines between entertainment and politics. This potentially causes people to ignore differences in facts and make decisions based on entertaining content instead of being informed. This would result in uninformed voters selecting politicians with little substance that could underpin their messages, resulting in an overall negative impact on democracy.

It is essential for political parties worldwide to pay close attention to how the technology landscape is changing. With the continued development of technology, politicians have the power to use deepfake technology to spread false messages to voters at an unprecedented pace. While deepfakes will not go away anytime soon, politicians must regulate its use to avoid further damage to society. At the end of the day, the responsibility to use technology for good lies with those in power, and it’s high time they recognize the impact of deepfakes on democracy.

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Emily Moore: I'm a health and wellness writer passionate about helping others live their best lives, and that includes exploring the intersection of health and politics. I examine how policies and social factors impact public health outcomes.